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This is a tale based on a true story of an obsession that wreaks havoc on an entire community. Yair, a Yeshiva student, opens an electronics shop in “Geula”, a neighborhood that is the shopping epicenter for the entire ultra-Orthodox community in Jerusalem. The religious character of the neighborhood is enforced by the "Geula Committee and Yair strictly adheres to their rules. His shop is introducing a world of advanced technology that overnight becomes a magnet for every ultra-Orthodox household, but the increasing intrusion of modernity is an affront to the committee, leading to an inevitable conflict that forces Yair into a desperate struggle for survival.

Is there a place for the nonconformist in an ultra-Orthodox Jewish community? “What has been shall be, and what has been done is what will be done” is sung at the wedding ceremony of every ultra-Orthodox couple who start married life together. But if this is the starting point, how do you balance traditionalism versus modernization? Obedience versus rebellion? Personal fulfillment versus commitment to family?

Dror Keren, Screenwriter,  is a three-time winner of the Israeli Academy awards. He directed an adaptation of A Horse Walks into a Bar, based on David Grossman's Man Booker Award-Winning novel.

 Benny Fredman, Writer/Director/Producer, was the owner/operator for a decade of a chain of stores in ultra-Orthodox neighborhoods in Jerusalem. His first film Suicide was an official selection in the Sitges Film Festival and was acquired by Netflix for worldwide distribution.

Shalom Eisenbach, Producer, was born into an ultra-Orthodox family in Jerusalem. Among his most recent works are the post-WW2 thriller PLAN A, starring August Diehl (Inglorious Bastards) and Sylvia Hoeks (Blade Runner 2049).

Production Investment by Israel Film Fund

Contact: benif123@gmail.com